Sponsorship of a premium giveaway item places your brand into the hands of thousand of fans at a particular Astros home game. Usually given to a minimum of 10,000 fans, these items can stand alone at a particular game, or they can be an aspect of your company's game night sponsorship. Latin Night, Bayou Bash and Retro Night are all examples of themed game nights where your company has the opportunity to be a title sponsor. Combine that all-game exposure with the traveling effect of a giveaway item and your brand can make a long-lasting impression.
Creativity is an important aspect when it comes to generating awareness and one of the more creative advertising opportunities in Minute Maid Park comes with our in-game features. Examples include Taco Bell Saucy Sprint, AT&T's Text to Vote and Al's Formal Wear Kiss Cam among many others. In-game features add an element of entertainment to the ballgame while putting your brand in front of thousands of fans.
While the concourses at Minute Maid Park are bustling with fans, your company can be right in the middle of all the commotion. Your company can interact on a personal level with fans and have multiple opportunities to display and promote your brand during Astros home games. Whether it is a free-standing display, an interactive promotion or an in-stadium survey, fans will be exposed to your brand in a creative and engaging manner.
The Astros are a perfect partner when it comes to driving fans into your retail store locations. Through in-game promotions, coupon distributions, PA announcements and other mediums, Astros fans will be encouraged on multiple levels to check out and support your company as our partner.
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